Baerenmarke Logo - Design and History

In 1892 in Berne in Switzerland, the company Alpursa was formed, to create and sell milk of the Bernese Alps. In 1931 the company renamed itself Allgaeuer Alpine Milk. Now, across the world, the label “Barenmarke” is used to market condensed milk which was first manufactured in 1912. The name was maintained as this until recently when it was changed to Nestle, and today the company that makes condensed milk products uses for its inspiration a coat of arms as created by the founder city Berne, in which it carries the bear as its coat of arms animal.

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